Buy Primitive skateboards, headwear and clothing online
PrimitiveSkateboardsis the skateboard brand of living skateboarding legend Paul Rodriguez. P. Rodríguez is considered one of the most influential pro skaters of all time, but he always dreamed of contributing to the sport beyond his own. With the creation of Primitive in 2014, that dream finally became a reality. Primitive Skateboards is much more than just another skateboard brand; it's revolutionizing the business model of traditional skateboard brands.
Primitive Pro team
In an era where individual pro skaters command more followers than the major brands and magazines, skateboarders themselves have become brands. According to P. Rod, the idea that major brands control everything and pocket the profits is outdated. That's why Primitive team riders Nick Tucker and Carlos Ribeiro are given every opportunity to develop themselves, and they reap the majority of the profits from the products bearing their names. In the future, Primitive should become a kind of distributor for individual skateboard brands. But even if this whole brand philosophy doesn't interest you, you should definitely keep an eye on Primitive. The brand also distinguishes itself with its awesome graphics and high-quality boards.